How to improve your local SEO with business listings

Creating and maintaining up-to-date business listings across the web is a critical component of an effective local SEO strategy. Listings are a highly valued ranking factor which means the more places you’re listed, the more search engines trust the accuracy of your company data—boosting your chances of ranking well in local searches. By the end of this guide, you'll have a firm understanding of how to optimize your business listings to increase online discoverability and reach more consumers.